 The Temple business community recently gathered to elevate their social media skills with a Half-Day Digital Bootcamp, held on Tuesday, July 23, 2024, at the Hilton Garden Inn – Temple. Organized under the Small Business Connect initiative by the Temple Chamber of Commerce, the event aimed to empower small business owners with social media strategies for Facebook and Instagram. The seminar began promptly at 8:00 am with a warm breakfast, setting the stage for a day filled with insightful learning and networking. Attendees received printed materials to guide them through the half-day sessions, ensuring they had the necessary resources to make the most of the training. Amanda Robinson, Founder & CEO of The Digital Gal Inc. and a Meta Certified Lead Trainer, flew in from British Columbia, Canada, to lead the boot camp with her extensive knowledge and engaging presentation style. The first session, titled Creative Optimization for Facebook and Instagram, provided a deep dive into crafting and optimizing engaging content for these platforms. Amanda shared best practices for content creation and demonstrated how to use the Meta Business Suite to test and iterate performance. Attendees left this session with an understanding of how to identify tools and creative formats that build a strong community on Facebook and Instagram, as well as strategies for increasing business awareness through posts, Stories, Reels, and Live videos. After a brief intermission, the second session, Instagram Deep Dive: Designing and Optimizing Your Instagram, delved into the creative features of the platform. Amanda revealed innovative techniques for engaging audiences through impactful posts, Stories, and Reels. Participants learned how to create visually appealing content that aligns with their brand identity and target audience, develop effective caption-writing techniques, and incorporate their brand tone of voice into their Instagram content. The seminar was not only a learning experience but also an opportunity for local business owners to network and share best practices. The hands-on approach and real-world examples provided by Amanda Robinson made the sessions impactful, equipping attendees with actionable insights to enhance their social media strategies. As part of the Small Business Connect initiative, launched in 2023 by the Temple Chamber of Commerce, this boot camp exemplified its mission to resource small business owners with expert training to accelerate and enhance their businesses. The positive feedback from participants underscored the event’s success and the value of the knowledge gained. This half-day digital boot camp was graciously provided by Meta and supported by the 2024 Small Business Connect sponsors--Extraco Banks, Hilton Garden Inn-Temple, Ludwick, Montgomery & Stapp, P.C., and McLane Intelligent Solutions. The Chamber looks forward to continuing its support of local businesses through more events and training sessions under the Small Business Connect initiative. For those who missed the event, stay tuned to the Temple Chamber Facebook page and website, www.templechamber.com, for future opportunities to participate in these transformative events designed to take your business to the next level. 
0 Comments
The Rotary Club of Temple, the Rotary Club of Temple-South, Temple College, and the Temple Chamber of Commerce recently celebrated the completion of the third cohort of Launch Temple. Six aspiring entrepreneurs graduated from the 10-week program on July 16, 2024.
Launch Temple is part of the LaunchMyCity family of programs, modeled after LaunchDETROIT (Michigan) and LaunchRALEIGH (North Carolina). LaunchMyCity is a program of Rotary International, the community service and global humanitarian organization located in over 200 countries. The program strives to develop successful entrepreneurs by expanding access to comprehensive business training and financial and business resources. Launch Temple is a collaborative effort between the two Temple Rotary Clubs, Temple College and the Temple Chamber of Commerce, which provides training, mentorship, and networking to cultivate local entrepreneurs. The program is offered at no cost to qualified applicants and held at Temple College. The curriculum is derived through LaunchMyCity, with Temple College staff providing instruction. James Skinner, MBA, Director of Adult Education and Literacy at Temple College instructed the 10-week program. The program has training sessions with topics including Business Models, Market Research, Funding, Legal Strategy, Marketing and Branding. The participants walk away with a complete business plan to help them navigate the journey of an entrepreneur. Some of the program participants did so to strengthen an existing business. Others participated to gain a great foundation to start their business on the right foot. The Temple Chamber of Commerce would like to congratulate the graduates of the third cohort of Launch Temple! The six Launch Temple Graduates are:
For more information visit www.LaunchTemple.com. Are you looking to enhance your social media presence and engage your audience more effectively on Facebook and Instagram? The Temple Chamber of Commerce is excited to present an immersive half-day digital bootcamp where we will provide you with the tools and strategies to optimize your content on these powerful platforms. Join us on Tuesday, July 23, 2024, from 8:00 am – 12:00 pm at the Hilton Garden Inn-Temple. Registration for the event is $15 and includes breakfast and printed materials for the event. Our bootcamp kicks off with the session "Creative Optimization for Facebook and Instagram." In this 90-minute session, you'll learn how to craft and optimize engaging content tailored specifically for Facebook and Instagram. We'll delve into best practices for content creation, providing you with the tools needed to test and iterate your performance using the Meta Business Suite. By the end of this session, you'll be equipped with the knowledge to identify tools and creative formats that can help you build a community on these platforms. You’ll also understand how to increase awareness of your business offerings through various content types, including posts, Stories, Reels, and Live video, and how to effectively test and improve your content's performance. Following a brief intermission, we'll dive into our second session, "Instagram Deep Dive: Designing and Optimizing Your Instagram." This session will take you deep into Instagram's creative features, uncovering innovative techniques to effectively engage your audience. Over the next 90 minutes, you'll learn how to craft impactful posts, Stories, and Reels, building a strong and cohesive Instagram presence. We'll explore methods to create visually appealing content that aligns with your brand identity and target audience. Additionally, you'll develop effective caption-writing techniques that include storytelling, calls-to-action, and the strategic use of hashtags. You'll also learn how to incorporate your brand’s tone-of-voice into your Instagram content, ensuring a consistent and engaging user experience. Join us to learn from Amanda Robinson, Founder & CEO of The Digital Gal Inc., and a Meta Certified Lead Trainer. Amanda brings a wealth of knowledge and experience to the table. She is widely recognized in the digital marketing industry for her expertise in Facebook Ads, creative chatbot skills, and her dynamic teaching style. Through her Swift Kick In the Ads Membership and Facebook Ads Training Bootcamp, she has helped thousands of business owners and entrepreneurs master Facebook Ads. Amanda is not only an expert but also an engaging speaker, author, consultant, and educator who regularly presents on behalf of Meta at various events. Her sessions are packed with actionable insights and strategies that you can implement immediately to see real results. Don’t miss this opportunity to enhance your social media skills, network with like-minded individuals, and take your online presence to the next level. This event is part of Small Business Connect, an initiative of the Temple Chamber of Commerce launched in 2023. The goal of Small Business Connect is to resource small business owners to accelerate and enhance their businesses through training from subject matter experts. This initiative is sponsored by Meta, Extraco Banks, Ludwick, Montgomery & Stapp, P.C., Hilton Garden Inn-Temple, and McLane Intelligent Solutions. Register today: https://bit.ly/DigitalBootcampTemple Don’t miss your chance to learn from one of the best in the industry. Mark your calendars and register now to secure your spot at this event.  |
